For the first time ever MOSCHINO is bringing its Cheap & Chic label to London Fashion Week this season. On Saturday February 18 between 1.30 and 3.30, their collections are ready to be shown. And the venue is yet to be confirmed.
“To debut in London with MOSCHINO Cheap & Chick is something I have been thinking about for a while,” Said Rossella Jardini, MOSCHINO creative director. "To have presence in a new city gives the younger line a stronger, more autonomous personality. London is renowned for its contemporary style and famous sense of humor making it the perfect place to exhibit Moschino Cheap & Chic's DNA and energy. I'm sure London will be the appropriate platform for this line to grow whilst still remembering its roots."
During Milan Fashion Week the MOSCHINO mainline collection will continue to show off. Cheap & Chic will join McQ and Stella McCartney who are returning to London this season - as is Belstaff, which will present its first collection since the brand's re-launch on Sunday February 19 from 3.30 to 5.30pm.
Courtesy : VOGUE.CO.UK